
Asher grew up in New Hampshire, and played a lot of sports in his youth. He played basketball at Clark University where he studied Economics and Entrepreneurship. After college, he worked as a consultant and financial analyst but quickly became disillusioned with living the "corporate" life. He decided to combine two passions of his, health food and entrepreneurship, and co-found Dr. Cowan's Garden. They started by launching a line of vegetable powders, before expanding into kitchen staples, like grains and legumes, sprouted nuts and nut butters, sprouted granolas, cold-pressed seed oils, packaged meat, and ghee.

