The Self-Healing Blueprint: Marine Phytoplankton, True Super-Nutrients, Detox & Longevity

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About Ian Clark

Ian Clark is the Founder & CEO of Activation Products, a global leader in natural health & wellness. After overcoming life-threatening health challenges in his 40s, he dedicated himself to research, self-healing & innovation, building a company known for pure, bioavailable supplements in over 50 countries.

Guided by his philosophy of self-sufficiency & longevity, Ian inspires people worldwide to live younger, stronger & healthier lives.

Ian Clark

Top Things You’ll Learn From Ian

[1:14] How Taking Responsibility Transforms Health

  • Face illness with ownership instead of outsourcing recovery
  • Replace fear with curiosity about how your body works
  • Know when medicine is for emergencies vs daily prevention
  • Simplify health by mastering fundamentals before complexity
  • Build belief that perfect health is possible at any age

[06:01] Why Clean Blood Equals Longevity

  • Detoxify environmental pollutants like nanoparticles & brake dust
  • Support bone marrow with ocean minerals to regenerate new blood
  • Use clean air, water & trace minerals as daily maintenance
  • Recognize how contaminated fluids damage organs & aging
  • Start early to sustain energy, clarity & recovery speed

[13:40] Tools For Deep Detox & Cellular Renewal

  • Eliminate toxins through breathwork, sweating & bowel movements
  • Use air filters wisely while focusing on body-based detox
  • Activate fascia with vibration & percussion to clear stagnation
  • Apply the activator tool to release tension & boost flow
  • Produce new clean blood to maintain repair cycles

[19:05] Build Courage, Discipline & Mind-Body Control

  • Train your mind to lead the body instead of follow cravings
  • Lower inflammation before attempting repair or growth
  • Release pain safely by working with the body, not against it
  • Develop resilience by taking consistent small actions
  • Use mindset as the foundation for healing & regeneration

[31:58] Master Keys To Simplify Health

  • Focus on core levers that give highest return on energy & time
  • Avoid chasing every new supplement or gadget trend
  • Learn from trusted researchers & test through experience
  • Use biofeedback & energy testing to measure cellular progress
  • Distinguish master keys like clean blood, minerals & mindset

[52:08] Foundational Nutrients That Rebuild The Body

  • Use marine phytoplankton as a complete nutrient foundation
  • Replenish essential minerals through ocean-sourced nutrition
  • Choose pure black seed oil for gut, liver & immune health
  • Prioritize bioavailable magnesium for energy & calm
  • Speak health with conviction, belief influences biology

Resources Mentioned

Episode Transcript

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Ian Clark [00:00:00]:
Everyone is responsible for their own bodies. Everyone can have perfect health if they want it.

Nick Urban [00:00:06]:
You’re listening to High Performance Longevity. The show exploring a better path to optimal health for those daring to live as an outlier in a world of averages. I’m your host, Nick Urban, bioharmonizer, performance coach, and lifelong student of both modern science and ancestral wisdom. Each week we decode the tools, tactics and timeless principles to help you optimize your mind, body and performance span things you won’t find on Google or in your AI tool of choice. From cutting edge biohacks to grounded lifestyle practices, you’ll walk away with actionable insights to look, feel and perform at your best across all of life’s domains. Ian, it’s great to have you on the podcast.

Ian Clark [00:00:58]:
Nick is beautiful to be here and it’s going to be a great conversation today.

Nick Urban [00:01:02]:
Yeah, you’re one of the OGs in the health and wellness world, especially the natural health world. I’ve been following your work for quite a while. For people who haven’t heard your name before, give us a breakdown of what got you into this world.

Ian Clark [00:01:14]:
Well, the main thing that got me into it was by default. And it started 21 years ago when my body hit the wall at about 300 miles an hour. And I had, not physically, but health wise, we ended up with a tumor in my perineum that grew very large that took seven years to get rid of. I refused all surgery. It’s not that I’m against medical. I just knew they couldn’t help me. And I was very concerned about the outcome that they would give and the things that they were trying to do to my body. And then I had heart disease, which is very typical.

Ian Clark [00:01:51]:
That’s the number one killer in the world. You know, cancer is the second one. And then I had a big problem with my liver. And so it was like, hold up, why is all this happening? This is not supposed to be happening. I was 46 years old. I’m now 68. I’m healthier than I’ve ever dreamed possible. And yet I came from a very compromised place.

Ian Clark [00:02:13]:
So over the last 21 years, I started to learn the truth about how to take responsibility for your body, how to take care of yourself. What are the actual protocols, what are the lifestyle changes that have to be made and how willing am I personally and how willing are other people to actually take responsibility for their health and my willingness now to go to the max, which it did. And I was willing to do anything and did do pretty much everything I was shown and the results have been phenomenal. And I had no idea even where to start. So I was showing all these things over the last 21 years. I can’t take credit for any of them. The only thing I can take credit for is actually doing what I was shown and then finding out that they worked or didn’t work, depending on the protocols or the products. Wow.

Ian Clark [00:03:04]:
Yeah.

Nick Urban [00:03:04]:
And you have an incredible before and after, like, transformation photo that I’ve seen too.

Ian Clark [00:03:08]:
Yeah, the before and after is rather intense. And it. But it’s. The thing is this. Everyone is responsible for their own bodies. Everyone can have perfect health if they want it, but you have to actually want it. And most people don’t believe that you can have perfect health. And so that’s the first barrier to entry.

Ian Clark [00:03:30]:
The second barrier to entry is people want to give responsibility to others and let them fix them. You know, fix me, give me the magic potion, give me the magic pill, give me the surgery, give me whatever. And. And that’s okay. I mean, that’s their decision. I’m not saying they can’t do that or they shouldn’t do that. I’m just saying that if you want to have the highest quality experience in your life, you’re going to want to learn how your body works. Because it’s a really simple thing, but it’s very deeply complex.

Ian Clark [00:04:00]:
But it’s simple when you look at it from a common sense standpoint. And then you can realize, oh, okay, I can actually do this. I can take care of myself for the most part. Now, if you’re in an accident or you get into triage situation, you have an emergency, urgent care, that’s totally different. Right? We’re not talking about that. There’s a 5% chance that you could be killed in an accident. Right. So it’s a very low percentage.

Ian Clark [00:04:25]:
There’s a 95 chance that you’re just gonna live your life and be pretty good and have a really good time. So it’s all about feeling good, because nothing feels as good as feeling good. And how do you do that? And how do you make sure that none of these stupid things like cardiovascular disease or cancer or diabetes or doctors, misdiagnosis. Right. These are the big killers are going to ever hit you or like a lung infection, respiratory disease, all that kind of stuff, those are the big killers. So just staying away from that and then supporting your body’s ability to have perfect health and go forward in that way without having to be a scientist. But you do want to be a wise individual who really Actually gets how it works.

Nick Urban [00:05:13]:
Yeah, and you’re spot on there. I’ve seen so many people who are like, they have the credentials on paper and they look great like academically, but then you look at their, like the way they’re living, you look at like the result on like their mind and body and it’s like perhaps there is still a disconnect needs to be addressed here and that if you address these then you’ll actually be a better test subject for your own experiments.

Ian Clark [00:05:34]:
Yeah, that’s right. And you’ve got to look at your body mathematically and logistically you’re a mathematical being. You breathe 11,000 liters of air a day. That’s one mathematical equation you can do. So 11,000 liters a day means 4 million liters a year, means 40 million liters every 10 years. So how old are you right now, Nick? 30. You’re 30. Okay, so you breathe 120 million liters of air so far.

Ian Clark [00:06:01]:
I have breathed 280 million liters of air so far. So the air that you breathe, which you have to have oxygen and nitrogen, it carries in with it all the pollution that is made of tire dust and brake dust and whatever. I don’t want to list it all, it’s very boring. But we know that there are quadrillions of nanoparticles in the air that we’re breathing. And over your lifetime you’re going to accumulate them. If you don’t get rid of them, you cannot let them accumulate. But people never told you that you can’t let it accumulate. They never told you how to get rid of the accumulation and then how to maintain.

Ian Clark [00:06:37]:
Whatever comes in today leaves today. And so people build up and as the older they get, the more disease symptoms they get, the more congested they become, the more plugged up and then the greater potential for health problems and the earlier the death. So you have to, you know, deal with these real mathematical, logistical things that you must do physically in order to maintain high level health. And so it’s not like, oh, I hope that I don’t, you know, it’s like a Russian roulette. Hope that the chamber doesn’t have the bullet in it when I pull the trigger. Right. You don’t want to have any bullets in the chamber at all. So you can put the gun to your head and pull it as many times you want.

Ian Clark [00:07:20]:
It’s never going to go off. That’s how many bullets he wants in the chamber. So you know, it’s, it’s not a Russian roulette. Situation. But the point is, you have to mathematically deal with this stuff. And you have 5 liters of blood, 5 liters of lymphatic fluid, and about 80 to 90% of your body is made up of fluid, which is either interstitial, outside the cell, or inside the cell. And that fluid gets contaminated, and that fluid circulates throughout your body. Your blood touches every cell every 60 seconds, every single day, every minute.

Ian Clark [00:07:56]:
All your blood touches every cell. So it’s delivering the oxygen and the nitrogen and delivering nutrients from the crude you’ve eaten to every cell in your body. And it’s supposed to also carry away the waste. Yeah. The problem is the blood’s getting contaminated from what you’re breathing. You might eat clean and drink good fluids and exercise and do all that stuff, but if you’re not dealing with what you’re breathing in, you’re going to get a default eventually, like I did. Yeah. And then I started to learn.

Ian Clark [00:08:25]:
Okay, well, how do I deal with it? How do I produce more blood? Okay, so you got to take ocean minerals in water. You know, you get clean water, you put concentrated ocean minerals that are clean without microplastics, without heavy metals, and you drink it every single day. And that’s the raw material your bone marrow uses to make plasma. So you start producing a very high volume of blood, clean, fresh blood. And the younger you are, the more blood you produce, the older you are, the less blood you produce. Because your bone marrow is atrophying, it’s going away on you because you’re not using it. It’s like a muscle you don’t use. It’ll diminish and shrink and you’ll get muscle atrophy.

Ian Clark [00:09:08]:
Right. So it’s the same with your bone marrow. So if you’re 20 years old, listening right now, and you start putting the ocean minerals in your water, your bone marrow will never atrophy because that’s the raw material your body needs to make plasma. And because you’re 20, you’re going to be producing lots of plasma anyway, because 100% of your bone marrow is dark red. So I found out about this when I was 64 years old. So about 65% of my bone marrow had turned from dark red to yellow. And that yellow bone marrow does not produce blood properly. It does not produce stem cells.

Ian Clark [00:09:48]:
Would I wish I would have found that at 20? Yes. So the earlier you find out about this, the better, because then you stop the deterioration of bone marrow from red to yellow. Now you’re going to produce lots of stem cells. And you can see it in the world, you know, 20 something year old pro athlete recovers pretty fast. Yeah. A 30 something pro athlete recovers a lot slower. In a 40 something pro athlete is usually retired. And that’s because nobody told them to keep their bone marrow dark red and nobody told them to produce more blood.

Ian Clark [00:10:21]:
And they don’t produce enough stem cells to recover fast enough. So they’re out of the game. Because if you can’t recover as fast as a 20 year old, the 20 year old is going to kick your butt. Yeah. So you want to maintain it so simple. And then there’s. That’s the dynamic part of drinking the ocean minerals in the water. Now we call that restore trace.

Ian Clark [00:10:43]:
It’s like trace restore, but the new name is really restore because you’re restoring the minerals that were never properly in your food. Because the food doesn’t have the minerals you need to produce blood. It only has a little bit. So you produce a little bit of blood every day. So that would be the first place that a person would start is focus on the blood system. Because your life is in your blood. Your life energy is literally inside your blood. And if your blood runs out, what happens? You’re dead, you’re gone.

Ian Clark [00:11:14]:
That’s it. Yeah. You’re not going to survive if your blood runs out and the air you breathe, you know, you can hold your breath for eight minutes and still be awake, then you’ll pass out. But if you’re, if your blood stops pumping for eight seconds, you’re passed out that quickly. So your heart is the resource hog for oxygen. Your brain is the next resource hog for oxygen. So you gotta keep these fuels moving. And we take it for granted.

Ian Clark [00:11:42]:
Everyone takes their health for granted. I took my health for granted. And you know what if I say no, I don’t take my health for granted? Well then I’m probably lying to myself because I still think I take my health for granted in areas that I don’t know yet. I don’t think I’ve taken full responsibility yet. I’ve taken a lot of responsibility, but I always think I have a long ways to go. I’m giving myself that option. I still think I have a long ways to go. And I kind of think we’re just getting started right now and we’re starting to learn the truth about the most important stuff that no one’s talking about.

Ian Clark [00:12:17]:
People are not talking about this stuff. We’re talking about repairing the house. But the house is on fire. Right. So you got to get the fire out and then you go and you repair the house and you start at the foundation of the house and then you start to look at the framing and all the different parts of the house, post foundation. Because if you’re fixing a house on top of a weak foundation, you’re going to ask for trouble and it’s not going to work out very well for you. So that’s, you know, it’s all common sense stuff. Yeah.

Nick Urban [00:12:48]:
And well, what I like about your approach too is that you, you mentioned it’s very important to have clean cells before you actually start introducing more stuff. And it’s like if you think about a gummed up cell that can’t actually eliminate the waste and it just accumulates over time because the body doesn’t have the resources needed to run all of the organ systems, the detoxification system. You’re trying to add more things and it’s not going to accept them until you address the gunk that’s clogging up the cells. And then if you don’t do anything because of, as I saw one of your videos, many things, but especially brake dust. Like that’s just one thing you mentioned. Like I, before I watched your video, I wondered how could brake dust be affecting me? I’m like not near a freeway or anything. But then I realized it. Actually you explain it much more eloquently than I do.

Nick Urban [00:13:32]:
But it goes up and into the jet stream. Is it? And then comes down all around the road.

Ian Clark [00:13:40]:
Yeah. Well, every single thing that is coming off of a vehicle, whether it’s brake dust, tire dust, fuel, unburnt fuel, doesn’t matter. It’s all nanoparticulate. If you’re right there on the highway, you can smell it. That means the concentration is very high. But when you go to the, if you like, they took helicopters, it took a mile and a half up before they ran out of these dust particles, which are nano. They had kept taking air samples. It takes a million dollar electron microscope to look and see these nanoparticles.

Ian Clark [00:14:13]:
And they look like little razor blades but you can’t see them, taste them or smell them. But they’re in the quadrillions of volume level and it’s from the motion of the highways at 70 miles an hour. You get the venturi effect of all this suction of the air. Like a big truck goes by, you’re going on a highway, it moves your car. Right. So you know there’s a lot of forces there and so it’s going up everywhere, but then it just blows Everywhere. All the trade winds take the particles everywhere. All over the food we eat, all over the fields, up to the top of mountains, the bottom of lakes.

Ian Clark [00:14:45]:
It’s everywhere and we’re breathing it. So we’re not ever free from those things. There’s no filter that’s strong enough to get that stuff out. And we become the filters, we become the accumulators of that stuff, which is ridiculous. And that, that way we know we have to get it out. You have to get it out through your bowels. You get it out through breath work, you get it out through sweating, you know, sauna work, could be red light therapy, whatever, but you got to get it out. And mainly you get it out by producing more clean blood on a 24 hour basis and then that goes out to your bowel.

Nick Urban [00:15:20]:
Simple enough. I mean, do you recommend I’m based on your answer, I’m going to say probably yes. Air filtration in the home and other stuff to help like at least reduce levels of all these different contaminants that are coming into contact with us every day.

Ian Clark [00:15:34]:
Yeah, well, air filtration in the house is very important because you can get different ionic type of filters and ozone filters and that kind of thing. And that gets rid of the macro particles. It also gets rid of different things that cause estrogens. There might be plastics in your house you got to get rid of, depending on how ecologically friendly your house is. But yeah, as much as you can filter the air. But these nanoparticles, you’re subjected to it all the time, usually walk outside, you’re not going to wear a filter on your face. You know, if you were in Beijing or New Delhi where you’ve got these known glass particles breathing in the air all day long from the textile industries. Yeah, you better have a mask on because that will stop those glass particles because they go in and they’re not coming out because they get embedded.

Ian Clark [00:16:20]:
But we’re not living in those areas. And of course, I don’t think I’m going to move there anytime soon. But the point is, you’re going to be outside, you’re going to be breathing, you’re going to be driving around and you’re going to be subjected to these things. So you just take, take advantage of the things that you now know on how to get it out. And you’ve got to mechanically remove all these particles as well. And you can instantly see your body accumulating this stuff, invisible things on your skin, because there’s a thing called the activator and it’s where you activate every meridian in your body. You also activate every cubic inch of flesh in your body. To simply release that which is stored up, you activate the fascia.

Ian Clark [00:17:03]:
Your fascia holds a massive amount of energy and communication technology. It is also communicating with your muscles. And so all these things have to get released. You get a buildup of all these nanoparticles in the fascia, the connective tissue, the joints, the muscles, the. Just everything in your body. You got to get it out, and you got to get it out mechanically. That’s from the outside in. So you do the dynamic from the inside out with the ocean mineral concentrate in the water.

Ian Clark [00:17:33]:
You get it from the outside in with percussion frequency and vibration. And if you look on the charts for the meridian pathways in your body that are well known and they’re all tied together, you got to use percussion on every one of those eventually to do your entire body to release everything. So that’s. Those are the two main things that I have learned about and tell people about that no one really knows about. But they have to know. You have to know. And so once you’re shown, it’s up to you what you do with it. When I was shown, I didn’t like the idea.

Ian Clark [00:18:07]:
I really didn’t. It’s like I got a drink. Ocean minerals and water. What’s that going to be like? And I’ve got to use this percussion instrument called the activator on the external part of my body. And the treatments are going to make a reaction. I don’t think I’m going to like that too much. And I didn’t like it. And then I loved it because once I got results from it, then I realized why I was to do something like this, why I was being shown.

Ian Clark [00:18:33]:
And it radically changed every part of my dynamics in the body, from mechanical problems to literal dynamic issues. And my health just kept going up and up as longer I did the treatments. And that started in 2017.

Nick Urban [00:18:47]:
Yeah, I think the ocean minerals are an easier place to start. And then once someone has a little experience with that and a little more ambition, they can go on to the activator. I’ve seen a video of it, a couple videos of it. It’s a lot more intense. I’ll put a link to those in the description. But I think that, that if you’re ready for the next level, could be worth exploring.

Ian Clark [00:19:05]:
And it’s all about encouragement, being encouraged. So when you encourage yourself, you. You have to gain courage. Like you’re storing courage in a bank Account whenever you’ve done anything like a mountain climber, right, they never start climbing the Shear Lift, Free Solo and El Capitan, right? There’s no way they’ll die, right? So they start and they build courage and strength and skill down on the smaller, you know, maybe in a rock climbing gym or someplace where they’re safe and they’ve got all the tethers on and they’re, you know, they got safety nets and they’re getting their skill level up and that’s where they start. And you, you build courage and it’s essential to build courage because you do need that to spend. Now these things really don’t cause much money, so people think they could buy their way into health. Well, I’ve seen, you know, in the last 36 months, more than 230 multi billionaires have lost their bodies in death for a reason. Because they don’t know how to take care of their body and your body and their body.

Ian Clark [00:20:12]:
And our bodies are our number one most important valuable asset because our bodies are attached to everything, but our body wants to control us. So the next phase, psychologically, right, is mentally and emotionally taking control of your body, becoming your body’s mentor, becoming your body’s trainer, becoming your body’s teacher, becoming your body’s overall practitioner. And your body is going to go, no, no, no, I don’t want to do that. I don’t like how that tastes. I don’t like how that feels. Stop that right now. And the body is, is misbehaving because it is used to being comfortable. It is used to having no pain.

Ian Clark [00:21:02]:
It doesn’t like pain, it doesn’t like suffering, it doesn’t like something that makes it uncomfortable. And so then right away your body’s going to tell you to stop. But you are not your body. Your body is a big part of you, but you’re not your body and your body is not you. And so I learned over time that my body was very irresponsible and it wanted to eat fast food and I had to stop it from eating fast food. And my body would throw temper tantrums with migraine headaches and gutaches. And then I finally told my body, you want to get into a scrap? I’m stronger than you are. Bring it on.

Ian Clark [00:21:36]:
Bring the headaches on, bring the gut eggs, throw your temper tantrums. And it would do that. And I would say, like, is that all you got? I’m way stronger than that. I could kick your butt. You think you’re kicking my butt? And it was kicking my butt, but it wasn’t kicking my butt as hard as. So I stopped my body from being allowed to do the things that it wanted to do that were harmful to it. And I would talk to my body like it was another person, but my body was. It finally came under subjection to me.

Ian Clark [00:22:06]:
It was like, okay, now my body’s starting to be obedient. It’s realizing that I’m right and that the things that I’m going to do are going to be helpful and that the body is going to kill itself if it’s allowed to. It would be like, you know, a heroin addiction or crack cocaine addict. I was never that, of course, but it’s the same thing. The body is demanding the next hit, and the being living inside the body is going to lose the body if they keep doing this. They run out of money, they run out of resources, they run out of energy, and the body fails. And then they die of an overdose or they die of simple exhaustion. So the body is irresponsible.

Ian Clark [00:22:49]:
It does not have the right to make demands. And you have to take over your body. So that’s the psychological war that you’re at with your body. And then once you have your body dialed in and it’s obedient, then you can listen to your body signals. If it tells you, hey, I’m hungry for this, that may mean you need those minerals or elements or whatever it is, but until the body is under subjection and detoxified, it really can’t be listened to. The activator, for example, the treatments. Everyone says, well, those treatments cause pain. Well, no, they don’t cause pain.

Ian Clark [00:23:26]:
They actually release pain. If they cause pain. That would be ridiculous. It would be like beating yourself with a hammer. That would cause pain as damaging. The activator does no damage and it does not cause pain. Yet there is pain involved in the first treatment because your body’s full of pain already. So when it releases the pain, you go do the exact same treatment in the same area six months later, one year, five years, 10 years later, you’re not going to get the pain there.

Ian Clark [00:23:55]:
It’s not going to cause pain. Therefore it doesn’t cause pain. And that’s what people have to get their head around. If your body is full of pain, you’ve got to get the pain out. People call it inflammation. It’s like your house is on fire, but it’s only a minor fire in the back room, so people don’t pay attention to it. It’s like, no, there’s A fire in the house, pay attention to it, because you can burn the whole house down eventually. So there are fires burning in different areas.

Ian Clark [00:24:23]:
It may be cardiovascular, it might be detoxification. Could be your endocrine system, could be your autonomic nervous system, maybe your central nervous system, all these different systems that can have little fires burning. And those fires are called inflammation. That’s why it’s called inflammatory, because it’s a flame internally, an inside flame. So you, you know, if you have inflammation at stage zero, you don’t feel it at all because it doesn’t exist. Inflammation at stage one, two, you’re not going to feel immediately at all. Stage three inflammation, you’re going to feel that. You’re going to be uncomfortable, it’s going to be painful.

Ian Clark [00:25:02]:
Stage four, inflammation, you’re usually going to pass away because nobody can take stage four inflammation for very long, and then they. They just want to die. So you got to get your inflammation to stage zero. That’s really the first step. Get that done. Get the fire out. Now you’re going to start being able to repair the house. So these are, again, simple principles.

Nick Urban [00:25:24]:
It’d be fascinating to see the impact that the activator and that type of therapy has on, like, traditional blood labs or other types of, like, markers of inflammation and aging and everything.

Ian Clark [00:25:36]:
Well, that’s a really good point, because if you’re not measuring, how are you going to manage? So there’s all kinds of technology out there now. You go into the medical world. They do blood panels, they do ECGs, EKGs, they do all kinds of different scans, MRIs, CT scans, ultrasound, thermal. There’s all these different ways that the medical world measures, which is more on the surface level. And that’s just telling you, hey, you got a problem here, you got a problem there from the medical world. But there’s a much deeper level of measurement, and it’s sophistication levels of measurement that comes out of Europe primarily. So I recently ran into a gentleman who spent the last 21 years, since 2004 developing all of the combined technology for biofeedback. And that biofeedback technology is now so advanced he can tell everything about every cell in your body in all the different systems simultaneously.

Ian Clark [00:26:41]:
And what he’s discovered is that the cells have a certain capacity level. So the cellular capacity is the capacity to produce energy, the capacity to detoxify, the capacity to do DNA repair, to produce hormones, to. To produce stem cells, to produce peptides, all those things. That’s a capacity level and the capacity needs to be above. You know, the best thing would be above 2500. Anything above 1400 is pretty good. If you’re below 700 is not good. And he’s measuring people who are very ill.

Ian Clark [00:27:21]:
Their capacity is below 70, and that means that they’re just days or weeks away from passing away. And so cellular capacity has to be improved. That’s energetically improved. You can’t just say, oh, I’ve got low cellular capacity and I’m going to eat all the best food and I’m going to take all the best elements. That’s. That’s like putting fuel into a car that won’t start. Right. So that isn’t going to work.

Ian Clark [00:27:48]:
So you have to bring the cellular capacity up and then another measurement is the immune system strength. So the immune system should be above 250, preferably. If it’s down below 100, it’s dangerous. If it’s down around 50, 60, it’s extremely dangerous. That means that the body really has no ability or strength to fight off all these things that could do damage or infect the body with invader invasive species, whether it’s microbials or what is the virus, whatever they want to call it. So when you’re measuring the body, you have to know where you are at and then you have to know how to increase those numbers significantly. If you’re down, so the older people get, the more down they are. Then when you combine the energy input where you’re literally recharging your body, then you can bring in the nutrients and the elements and the detox, all those things will work 10 times better and then the capacity increases faster.

Ian Clark [00:28:50]:
So I’ve watched this go on. It’s fascinating, for sure, but it’s a much deeper level of measurement. Yeah.

Nick Urban [00:28:57]:
Do you know what technology you said? Biofeedback. Do you know, like what specifically? If anyone’s curious, I’m curious. I want to look more into his methodology and his technology.

Ian Clark [00:29:06]:
What? Well, that’s a combination of interstitial scanning. So interstitial fluid is all the fluid in between the cells. And the cells are constantly communicating with each other. Doesn’t matter what cell it is, they’re communicating with each other. And inside that area, which is the extracellular fluid, which is interstitial fluid, they can put an energy through that, through the hands and the feet and through the, through the head, through the ears, by sending signals and getting a feedback on those signals to tell what level of communication and what the signals are. So this is, this study is done from over 700,000 patients in the last 21 years where they were tracking all the data on every, all those people, all the different races, nationalities, history, gender, right age, all those things were, were tracked. And then they have millions of tissue samples that have a specific signature to them and each signal is going to come back is that a healthy tissue or what level of health that tissue is at? And so there’s a, a signal that’s sent out in a, in a rebounding feedback that tells the, that tells this equipment where that tissue is at. So, or what that type of tissue is going to be communicating.

Ian Clark [00:30:29]:
So it’s a combination of a whole bunch of sophisticated things. I’ve seen tons of biofeedback devices over the time. Another one I really like is called the biowell. The biowell is. You’re familiar with that?

Nick Urban [00:30:42]:
Yeah, I saw them at an event here in Austin recently.

Ian Clark [00:30:45]:
Right? Yeah, I was at the same event and saw them and I met the gentleman who runs that company, super intelligent guy and, and they’re using, it’s like measuring the, the Kirlian photography thing, but coming. It’s the energy measuring off your fingers and it’s, it’s a very clear energy and it’s actually data driven and it’s got clinicals behind it showing the validity of the accuracy of the information so that then you can know what to prioritize and target rather than just, hey, just sort of hitting it in general.

Nick Urban [00:31:18]:
Do all these fall under the umbrella of bioenergetic testing?

Ian Clark [00:31:22]:
Yes, yeah, this is all under that umbrella because your body is sending out signals 24 hours a day and your Auric field is huge. And so having devices that can pick up those signals, you know, even in the medical world they got an EKG and ECG and that’s measuring signals that are constantly producing from your body that they have sensitive enough devices to be able to read that. So it’s a similar idea, only is much more sophisticated, much deeper level.

Nick Urban [00:31:53]:
Yeah, that makes sense. Are these at all related to your three master keys of health?

Ian Clark [00:31:58]:
Well, the master keys are. There’s actually multiple master keys and then there’s master master keys. So if you look into the health world, the nutritional world, the protocols, the modalities, the technologies, there’s literally thousands, if not now, millions of different things that people are told that they can do. And just look at the last 20 years, it’s been an explosion of supplement companies, technology companies, and they all have things that they say you need and they all say that they have the best of the best. Right. I Haven’t met a company yet that doesn’t say they have the best and, and so we’re all like that. But the problem is, is that you have to be able to discern what are the highest priorities, what are the most important things you can start with. And then you find out that there’s ways of eliminating an entire problem that is within a system.

Ian Clark [00:32:54]:
So let’s just take cardiovascular, for example. There’s all kinds of things that can happen within the cardiovascular system. It might be plugged arteries, plaque that’s building up, stiffened arteries, electrical information that’s getting out of sequence and causing palpitations, or, you know, the pacemaker is not working properly, or microcirculation is actually plugged right up. You can’t get blood to the extremities and you get neurological issues. Those are, that is the problem. And so if you eliminate the problem entirely with a particular master key, that makes it very simple. You don’t need the thousands of keys that people are going to supply to you with all these symptoms that have to be dealt with. So that’s the, that’s the real challenge is to make sure that you’re not chasing symptoms, but you’re going after the core problem.

Ian Clark [00:33:52]:
And then once the problem’s getting rid of that’s the master key gets rid of all the thousand keys that are required. Otherwise.

Nick Urban [00:33:58]:
The irony about those thousand keys too is those thousand keys that descend from the master key tend to be much more limited in scope and benefit. And the cost is exponentially higher oftentimes than the more high level master keys.

Ian Clark [00:34:13]:
Oh yeah. There is like intensely expensive. So the main thing that people get overwhelmed with is when they see all the stuff that they’re told they should do is immediate overwhelm. Where are they going to have the time? It’s the first, like people don’t have time to chase their tail all day long. It’s like they go to the practitioner and, and they say you need fifteen hundred dollars worth of supplements. And they go around the store and they pick all the supplements for them. And they got this grocery cart full of stuff and they’re all excited because you need this and you need that for that. And, and they’re like, oh, this is awesome.

Ian Clark [00:34:48]:
And they spend all the money and then they get home and then they realize, hold it. What do I. I got a. Whoa. That’s like a little much. When I was hearing about one at a time, I was okay, but when I have like 150 things in my cart, that’s a big issue. And so that’s. So it’s time.

Ian Clark [00:35:06]:
Then there’s energy that’s around that, then there’s your effort level, and then it’s the money you’re going to spend, which is coming from resources. So it’s time, energy, effort and money. And so the goal, my goal, you know, starting 21 years ago, because that’s when my journey started in 2004, it was to find out the simplest, most effective way that costs the least amount of time, energy and money to get the maximum return without taking any shortcuts, but getting the maximum return on the effort. And when I first started, it was total overwhelm because I was meeting everybody and everybody was telling me all this stuff. And so what I asked to be led to people who had the definitive information where it was the top level, highest priority. Where do we really start? What is the real problem? And how do I focus on those things to get me to a better place faster without having to jump through a thousand hoops? Yeah. And so that took time. And then in 2017, the first Master key that showed up was the activator, but it was in the form of my hand.

Ian Clark [00:36:13]:
I’d use my hand as the activator because I didn’t know you get a tool for that. And so I just used my hands and it worked really, really well to start with, but it was a lot of time, effort and energy, and it didn’t work as deeply and quickly as it did once I found out about the tool. So that. That’s what I call a master master key, because that is removing the problem. One of the core problems off all systems simultaneously, but it’s the least popular. It’s visually repulsive. It’s physically like. Yeah.

Ian Clark [00:36:53]:
So I thought, well, isn’t that a paradox? The thing that’s going to work the most is going to help you the most is as the highest barrier to entry. Yeah, it really does. And then. But once you get over that barrier to entry and you get into that space, then you realize actually that was no problem at all. I get that now. That was actually way simpler than I thought it was. It was the most effective thing I’ve ever done in my life. I worked on every single level in every single category.

Ian Clark [00:37:23]:
And now in my responsibility to tell the world, oh, great, okay, so I’m not going to win any popularity contest for this one. I might get a few million views, but people are going to be going like, what is that? What’s going on there? Yeah. Why would they do that? Well, you better. You have to ask the questions why? I think the number one question is why I would never tell anybody to use the activator on their body if it didn’t have an extremely profound result that was going to benefit them every single time. So it’s the only treatment that I’ve ever seen that benefits every single person, every single time, 100%. Whether it’s repairing an injury, getting the body back to a youthful state, with the. With the structure in the joints, getting all the organs released, getting everything reactivated. Because if you.

Ian Clark [00:38:14]:
Have you ever gone and looked at the charts where they show all the meridians?

Nick Urban [00:38:18]:
Yes.

Ian Clark [00:38:21]:
So those charts are pretty intense, right? Those are, yeah, very complicated charts. But when you look at the body, really, it’s simple because they lay it all out for you. So you have to activate every one of those meridians. Now, you could go to an acupuncturist and they can stick the needles in those acupuncture points, and it will take years and years of going and going and going, and eventually you might have activated all those points. But when you use the activator, it takes five minutes, and you’ve done the entire activation of that one area permanently. And it doesn’t cost money, and it only takes five minutes. So it’s the. The low risk, high return.

Ian Clark [00:39:13]:
Yeah. Is what you want. You don’t want. High risk, low return. High risk, low return for me was to go to a doctor, get cut open, get the tumor dug out of my body, get on the heart meds and the blood thinners and all the other stuff and the statins and whatever else they would want to do, and the diuretics for blood pressure and all these insane things that people stack up. It’s like their little medical tech stack. And then they sit at the coffee shop in their 60s and 70s and compare each other’s like, who are you taking roles or. I take.

Ian Clark [00:39:49]:
You know, this is like a competition to see who can get the most drugs stacked onto themselves the older they get. Because it’s a conversation piece. No, you don’t need any of those drugs. There’s not a single one of those drugs you actually need. Unless you don’t know how to deal with that symptom. Then you need the drug because you might die if you don’t get that drug. Because you don’t know how to deal with the problem, to get rid of the problem. So this is, again, going back to simple mathematics and you becoming super knowledgeable about who you are and what you’re to do and why you’re to do it.

Ian Clark [00:40:27]:
And if you believe something that is not true, belief is the enemy of knowing. Yeah, right. Because I would be deceived in that area thinking I know something to be true, but it’s actually the opposite. And if people are watching mainstream media, they’re going to be flooded with all of the lies that are half truth. Right. They’re only half true. And so which half is true and which half is the lie? So you have to go to 100 Truth and that’s where you get the truth coming into your body and you see the results right away. So again, this is, I’m talking about a lot of psychological stuff here, a lot of mental stuff, a lot of emotional stuff that transfers into the physical well being of your body.

Ian Clark [00:41:16]:
It’s like you coach people. So the coaching as a lot of that is spiritual, mental, emotional. Right. It’s not just physical.

Nick Urban [00:41:23]:
Yeah, well, everyone also knows like the basic tenets of healthy living. And it’s not the lack of knowledge that’s an ever an issue for people. Maybe in rare circumstances, it’s like actually translating that into meaningful behavior change. And when you start exploring that, then you realize, oh, it’s because of the other like planes of existence. It’s not just the physical.

Ian Clark [00:41:43]:
Right. Yeah, it’s all, I mean, we’re a holistic being of spirit, mind, energy, motion, physical, domestic, financial, environmental. There’s all these categories we live in that are all tied into each other and we want to have the optimal possible given the circumstances. We’re dumped into this world of pretty interesting dynamics that are compromising us. And so I can’t blame that. I can’t say, well, you know, the world’s pretty rough and you know, I. Not much I can do about it. No, there’s everything you can do about it.

Ian Clark [00:42:20]:
That’s the cool thing. Yeah, you can actually take actions. And I’ve been shown many things in my life that have taken me some time to take action on. I go, like, what’s wrong with me? Why am I not taking action sooner? Like I’m not fast enough on the uptake. Sometimes I’ll have to see things two or three times before I go, oh, right, okay, I’ve. I got to bring that in. I got to actually pay attention to that. It’s really weird.

Ian Clark [00:42:47]:
And I’m, I’m one of the more advanced people who are doing more than anyone else around me in my age group. And even I am compromised in that area and realize, hey, you got to get, you know, don’t just say yeah, that’s a really cool thing. Find out if it is and implement it and then you find out how it works. So, you know, the whole coaching thing, you really do also need to become your own coach because you’re coaching your own body in a lot of ways. Yeah. And so a lack of knowledge is the first problem if you don’t know what to do, but then the knowledge that is now available, like you said, knowledge is abundantly available. They get all these biohacking conferences and all these high level wellness coaches and people who are sharing a lot of information more than ever. So we do have access to really, really good info.

Ian Clark [00:43:36]:
We just have to discern what’s the most important place to start and prioritize. So that’s where it comes back to the measuring and really knowing where you, where you are right now. Yeah.

Nick Urban [00:43:46]:
Ian, you mentioned in your journey that like there was a lot of information coming at you and you had to quickly figure out how to discern what is valid for me and helpful Here, here. What are the master keys? And this day and age, decades after your initial two decades, more than two decades after your initial like entrance into the world of health, it seems like there’s only more information now and more confusion, more division because there’s like more and more stuff coming out. How did you back then figure out what was worth trying and exploring and what was either potentially going to have a low ROI or just not be something that you want to explore? Because it’s one of the sub keys way down the list.

Ian Clark [00:44:30]:
Well, it would be, you know, very interesting if I could tell you, Nick, that I figured it all out, that I found out who had the best information, that I discerned it all and I calculated it all and I figured it all out. But that would be the biggest lie ever. And I, and I know that when I first started, I realized I woke up one morning and knew that there were people on this earth who had done lifetimes of research into each category of health and that they had the top knowledge, they had the most important information. And so that gave me an immediate hope. It was like, yeah, that’d be, that’s true. Of course it’s true. But how do you find them? Well, you’re not going to find them because it’s a world of, they say, 8 billion people. Yeah.

Ian Clark [00:45:19]:
Millions of people in the house space. I was in a 36 month time window to be able to learn enough in that 36 months to be able to survive 60 months. And then I needed that 60 months to survive 15 years and 15 years to survive 50. And so I didn’t have time to play around. I didn’t have any money at that time. I had to go and borrow money, which was very high stress. Yeah. And I realized that I could have all the money in the world, that I would never find these people.

Ian Clark [00:45:48]:
So I immediately stopped and I asked out loud to be led. I just said, I’m. I know I can’t find them. I’m just asking by grace to be led to these individuals. And I’m not demanding it. I’m just saying if I could find favor and, you know, be led, I would love that. And if I’m led to them, I need eyes to see them because it’ll go right over my head. I mean, people can meet you, Nick, and you have all this vast knowledge, but if they don’t stop and take some time and inquire and get to know you, they’re not going to know who you are.

Ian Clark [00:46:23]:
Yeah. Right. So they would miss you altogether. So I. I wanted to have eyes to see them. You go, oh, there’s something here. Some. This is an important person.

Ian Clark [00:46:32]:
And I have years to hear what they said to me so I could begin understanding why they’re talking to me about this, why this is so important. And then I. Then I made a statement. I’m willing to do whatever it takes. If I’m shown something, that’s it. I’m willing to do whatever it takes. And that was the most daunting thing that I said because I didn’t know what was going to be required of me. And it kind of scared me a little bit.

Ian Clark [00:46:57]:
Yeah. And it was almost like I heard a voice, and I didn’t hear a voice, but it was like I heard a voice say to me, we’ll see about that. We’ll see. Right. And that’s true, because I might say that I’ll do whatever it takes, but when I’m shown, we’ll prove it. And so that’s how it. That’s how it started. It was very slow.

Ian Clark [00:47:16]:
I met just enough people soon enough that I started to clean up the intake. I started to get into mineralization. I found out about marine phytoplankton. I found out about that in 2006, because the journey started in 2004. As soon as I found out about marine phytoplankton, I was immediately inspired to consume it. And as soon as I started consuming it, I started noticing that my body’s energy started to go up. And after about three months of that. It felt like I’d completely charged up the battery inside my body and that I had abundance of energy, but there was no stimulants.

Ian Clark [00:47:54]:
And so that was like, that was an eye opener. So that was just, that was the beginning of the resetting of my body.

Nick Urban [00:48:00]:
So in the resetting of your body, were you taking the. You’re remineralizing already and then you added that on top and sometimes doing activations in between there?

Ian Clark [00:48:11]:
Well, the, the interesting thing was there I started learning about the concentrated ocean minerals before I learned about the marine phytoplankton. Then I combined the two of them because the concentrated ocean minerals stabilizes the fresh marine phytoplankton so it doesn’t lose its energy when you process it. It doesn’t require any processing, it’s just raw stabilized. So combining those two, that’s what made the difference. I was struggling. I mean, I got into, you know, clean eating starting in 2005, 2006, and then getting into, going to 2007, found out about super nutrients, nutrients that are far above other things. Marine phytoplankton is the top nutrient in the world because they have every nutritional molecule in it known through all historical data. And it’s, it’s the heirloom strains that are perfectly compatible with the human body.

Ian Clark [00:49:05]:
So the only way you can know it’s true is by consuming it. And then you watch your energy levels go up and up and up and that, that’s how you know if it’s.

Nick Urban [00:49:12]:
The top nutritional substance in the world. Why has most of the world never heard of marine phytoplankton?

Ian Clark [00:49:18]:
Well, the only reason that no one had heard of it at that time is because it was actually brand new. And this is a weird paradox. Whenever I heard about something myself, I thought that everybody was hearing about it. But no, I’m in a very niche channel with the top level people in the world with the most sophisticated information. And I’m the only one hearing about it at that point. And so the reason that people even today don’t hardly know about marine phytoplankton is because we haven’t got the message out far and wide at the levels that we should have. That’s the challenge. And so I realized then this is, back in 2007, I started telling people, I told people in Canada they’d never heard of it.

Ian Clark [00:50:01]:
They go, well, if it was so important, I would have heard of it. I go, no, it’s brand new, just try it. They wouldn’t even try It. A couple of people tried it, but nobody of any significance that could help me get the word out there. So I went to California. I was told, go to California. Go to the Expo West March 2007 in Anaheim. It’s a big, huge natural product show.

Ian Clark [00:50:24]:
I went there and ran into some raw food hippies, told them about it. They got all excited and go, what is this stuff? Let me try it. And right away they had the instant reaction that they were. They go, is this stuff even legal or am I supposed to feel this good that fast? I go, it’s totally legal. This is heirloom molecules of nutrition with all the elemental stuff. And right away they go, where do we get it? And I. And I realized, hey, they want to get this stuff and I could get this for them. I’m in Canada.

Ian Clark [00:50:55]:
I had access to it, so I started selling it to them. And I was just selling it at wholesale. In the first 24 months between 2007 and 2009, we did 2.4. It was actually 2.8 million total retail sales. Wow. In the first 24 months, I didn’t get the 2.8 million. We got one third of that because we were selling it to them for one third the price that they were getting that they were selling it for. And so.

Ian Clark [00:51:22]:
But it was a significant amount of money that when it came in, I just kept reinvesting it into learning more, to understanding more, to finding out, hey, if this is good, what else is there? And that’s what started the business. And I didn’t have a company. We never really formed the company until 2014, seven years later, where then we took it very seriously and we had momentum. And we got all the certifications and. And registered with every possible agency, which is what you have to do if you’re going to be a natural products manufacturer in Canada or in the US and it’s. It was a very intense thing. So I just kept adding things on as I learned about them. But marine phytoplankton was the base then, and it’s still the base now.

Nick Urban [00:52:08]:
Beautiful. So you mentioned that it contains every element within it. I think. What else makes it so special? I’m sure there’s other things maybe, actually, maybe not that contain lots of elements, but, like, there’s more to the synergy of marine phytoplankton than just containing every element, right?

Ian Clark [00:52:25]:
Yes. The combination that’s coming naturally from creation. So these are heirloom strains. There’s two of them. And each of those strains is being studied for the biocompatibility of the human body. So naturally, human nutritional profile is the key because otherwise, like there’s all kinds of marine phytoplankton in the ocean that has no value to the human body at all. And most of it’s not even digestible. So we’re talking about all the essential amino acids, all the electrolytes, all the plant minerals, pigments, nutrients that your body produces.

Ian Clark [00:52:58]:
DNA creates vitamins from all, all of the, the energy that comes from it, because that’s the foundational food for the whole ocean. If you took that food out of the ocean, which is the bottom of the food chain, the entire ocean would die. And it also produces 90% of the oxygen we breathe every single day because it’s absorbing the CO2 and producing the oxygen. So all they did was just go and they did a 40 year study to find out what all the different strains do, whether it’s for biofuels, aquaculture, fish farms, human nutritional, whatever. And they then put operation on land called a photobioreactor, using real ocean water, real sunlight in a nurtured environment that is purified ocean water with pure CO2 injected in there. They keep the ph perfect and the temperature perfect. And the marine phytoplankton thinks it’s in a spring bloom at all times and it just continuously reproduces itself. And it takes 90 days to harvest the concentrated marine phytoplankton which traditionally they freeze dry, which is actually pretty good because it stabilizes it for a couple of years.

Ian Clark [00:54:10]:
But when they, when they concentrate it in the paste and don’t freeze dry it, that’s what we put into these concentrated ocean minerals that instantly stabilizes it and it doesn’t go off. That took quite a while to figure out and to develop and to prove that it actually stabilized it, we have samples from 18 years ago that are still as fresh as the day they were made. That’s how stable it is.

Nick Urban [00:54:33]:
Amazing. And so what are like the things that people report you were talking about, like the role of phytoplankton and oxygenation. And it makes me wonder if like when humans consume it, if we’re getting oxygenation, increase oxygenation as well.

Ian Clark [00:54:47]:
Yeah, we are definitely going to be putting oxygen into our system through the chlorophylls and through all these different things that are going in because it’s loaded with chlorophyll and it’s loaded with nutritional energy, which, but you know, to really say, hey, we’re going to, you know, you’re going to get more Oxygen inside the cell at a level that’s going to make a huge difference. I haven’t done any tests on that. I can’t prove that that’s the case. I wouldn’t know what the ratios are. All I know is that my body gets energized every single day by consuming it when I consume it. And the more I consume it, the more energy I get. And there’s days where I, I’m relaxed and I don’t use massive brain power, so I don’t need a ton of it. But if I’m doing a lot of work where there’s a lot of brain power, I have to take more to supply the energy because brain power is using a lot of bandwidth.

Ian Clark [00:55:40]:
I mean, it’s a major resource hog your brain and also your whole system. So the more stress you’re under, the more nutrients you need because the more you’re burning that fuel. And the cool thing about the marine phytoplankton, it’s the cleanest fuel out there. I mean, it does not leave a bunch of smoke behind when you’re using it. Whereas many foods are highly inflammatory. And so I stay away from, I don’t like high glycemic carbs at all. And I tend to go, you know, low carb. And this thing has no carbs per se, like no measurable carbs that you’re ever going to worry about.

Ian Clark [00:56:15]:
So I like things that give you energy without the carbohydrate factor.

Nick Urban [00:56:19]:
Yeah, okay. And then what are the other things people report from using it? Like, does it have any other notable effects on the body, whether it’s aesthetically or performance or longevity? Because I talked to a lot of people and they’re like, oh yeah, I tried minerals at one point and obviously this is much more than just a source of minerals. It’s not like a bio incompatible form like magnesium oxide. Like you’re not going to feel anything from magnesium oxide. So maybe a laxative effect. So how does this stack into a routine, like maybe your ocean minerals to begin with and then you layer this on top?

Ian Clark [00:56:54]:
Yeah, well, the ocean mineral concentrate you put in the water. So you get that throughout the day. So that’s the raw material that your bone marrow used to produce blood. The ocean’s alive. We call it recharge now. Right. Ocean’s live recharge is having the food side. So the actual nutrients that are, that are called nano nutrients and micronutrients and there’s some macronutrients in it as well.

Ian Clark [00:57:23]:
But it’s Primarily trace micro nano. And those are the nutrients that just flood your body. Like the whole orchestra playing at once instead of trying to find, well, I’ve got to eat this, this, this, this and this. It’s like a functional foundational layer of nutrients that are guaranteeing to fill every single gap your body would otherwise possibly have if you didn’t eat certain foods or take certain supplementation. This displaces much of what is supplemented out there because supplements are trying to, you know, it’s like those notes of an orchestra. If you go to the symphony, you got the orchestra playing, you got a thousand notes at once or a million notes at once. And you want to just have the story be told all at once. You don’t want to have to figure I got to take this note and then put it together with that note so it makes things a lot simpler.

Ian Clark [00:58:12]:
And that’s where the energy of your body is going to come up. Because your body doesn’t have to figure it out, it’s figured out for you. And that’s why it feels like your battery gets charged up, because it really does. Because you do have an internal battery inside every cell that’s called mitochondrial energy or ATP. So this is supplying energy, nutrients and power to the mitochondria of every cell in your body, which translates again into better looking skin, a more useful glow, way better brain power. One of the things that we would get back feedback a lot of times in the ocean’s life was that they have joyful mental energy increase, they’re more enthusiastic about life. Actually the name activation products came from the oceans alive because we would just give it to people locally to see what their reaction was. And these aren’t even people who are in the health space.

Ian Clark [00:59:03]:
These are people you meet and get to know, hey, try this, tell me what you think. And they would come back with, wow, that, that gives me like super clear thinking. It made me feel really good. What more can I do for my health? What other stuff do you have? So it was activating people to take action. And that’s where the name came from.

Nick Urban [00:59:22]:
And obviously when you’re having a small serving, I have it right here in front of me, it was just 17 drops. You’re not going to be getting grams and grams of different things of different like minerals and micronutrients in it. But is it because they’re in a more bioavailable form? I think you mentioned nano a couple times. Is that what’s letting them be more effective than like your average mineral salt?

Ian Clark [00:59:42]:
Yeah. Yes. Definitely the bioavailability and the biocompatibility. So if you. If you take a look at the min, the electrolytic fluid inside your body, it’s like ocean water diluted. So if you cry a tear, what does it taste like? It tastes like one third strength ocean water. It’s not as salty as ocean water, but it’s still very salty. Same with your sweat.

Ian Clark [01:00:08]:
So these are chloride minerals. So the minerals that are in ocean water that are extracted and purified and concentrated, those are chloride minerals. They also support gut health because you have hydrochloric acid in your stomach for digesting food. So magnesium chloride hexahydrate specifically is the kind of magnesium that resonates the best with your body. That’s the most biocompatible. That’s why we brought in the magnesium chloride hexahydrate transdermal, because you’re not just waiting for it to get through your digestive tract and be distributed. You can put it geographically immediately on the body. And that’s the most biocompatible form of magnesium.

Ian Clark [01:00:50]:
Know you mentioned magnesium oxide. Well, it doesn’t absorb at all. Cool thing about magnesium oxide, though, is if you take it and take some lemon juice or some citric acid, I prefer lemon juice. It’ll create ozone in your body, which is really good because ozone gets rid of carbon monoxide. So you can buy an ozone machine and do insulation. You can do all these different cool things with an ozone machine, which I have. But internal ozone that you produce inside your system is super cool, especially when it gets down into the colon, because then it goes up into the liver through that ganglia of a vein. That vein network and distributes into your bloodstream even quicker.

Ian Clark [01:01:31]:
So these are very cleansing type of things. But the biocompatible one, magnesium chloride hexahydrate, people feel it right away, gives them far deeper sleep, works with the autonomic nervous system, allows the body to go and rest and digest way faster. And it’s just. And it’s magnesium chloride hexahydrate inside the ocean’s life with all the other chloride minerals, which is the estimate between 70 and 80 minerals that are in that ocean mineral concentrate in any given time. But it’s a natural product. So the ratios can change around a little bit. Yeah.

Nick Urban [01:02:05]:
Well, for anyone tuning into the video version, I just had a dropper full a shot of the recharged minerals, and it definitely woke me up. I feel a little more here and present right now, Ian. I have the ease magnesium also. And I’ve Been using it for a while. I’ve actually been using magnesium topically for like 13 years. It was like the first form of magnesium I started taking. And I started taking it because it was the only form of magnesium that I could actually feel. I tried it once.

Nick Urban [01:02:32]:
I’m like, oh, after a football game where I played offense, defense, special teams, didn’t leave the field the whole game, my muscles were tired and aching. I put on topical magnesium and all of a sudden I felt relief within seconds to minutes. And then I thought that was just the best kind out there. And then eventually I came across yours and I realized, oh, there’s no itchiness, no like burning sensation when I apply it. And I didn’t realize that was possible. I thought magnesium topically applied always had that issue.

Ian Clark [01:03:01]:
Right? Yeah, that’s the, because of the purity of it. And it’s also. So that’s called USP grade magnesium chloride hexahydrate. That took us years to find the company out of Europe to produce it at that purity level. And then we bring it in and we put it through a 12 hour process where it gets energized through a special machine we made that is using, if you ever heard of Victor Schauberger using his technology, that it absolutely increases the energetic and the bioavailability part of the product. So then it’s much more dynamic, the body is just more compatible. It has a signature to it that works even better. And because of the purity of it, you don’t get that itchy, scratchy feel from the other magnesium chlorides that are out there that have many other different elements in it.

Ian Clark [01:03:49]:
And they’re not brought down to that super nano form to be able to get into the pores of your skin, into the hair follicles.

Nick Urban [01:03:57]:
Whenever someone name drops Victor Schauberger, I know that they know their stuff. And that alone is a testament to quality.

Ian Clark [01:04:04]:
Yep. Yeah. Victor was an interesting guy. They actually invented jet engines from his discoveries as a forester in. In the Alps. Yeah.

Nick Urban [01:04:13]:
It’s incredible that this guy who didn’t even have a full education was able to pioneer so much. And he proposed ideas around water science that we’re still catching up to to this day.

Ian Clark [01:04:24]:
Right. You know the vortexes and. Yeah, just the energy and the, the levitation properties of water that allows. Allow fish to swim up a waterfall. It’s not just taking a running jump. It’s like literally propelling themselves somehow in the water that’s coming down a mountain, which is full of levitation energy apparently. But Yeah, I mean it’s pretty woo woo to people, but there’s definitely science behind it.

Nick Urban [01:04:49]:
Well, he also breaks down the physics behind it in his book. Like I wrote one called the Water wizard and that was what got me interested in water. And it’s like a multi hundred page book just on water and the qualities and the physics of water and how light and piping and I guess just the way we like process water, how that all impacts like the impact it has on human biology and not even just human biology, just water in general and the way it affects all life.

Ian Clark [01:05:15]:
Right, Yeah. I mean without water the world is gone. Without air, all these things and keeping them in their optimal state as best as possible. Considering the fact that water goes through a lot of trauma, by the time it gets put into someone’s house, it’s gone through all the wrong ways. And then it’s got to be purified and it’s got to be remineralized and it’s got to be optimized. If you look behind me, you can see an egg shaped water water container. Right. And that’s all based on what Schaumburger discovered.

Ian Clark [01:05:48]:
Where you have the constant vortex of the energy within the egg and it doesn’t form algae, it doesn’t go stale, it’s constantly energizing. Just like an egg is the, the, the symbol of life and regeneration.

Nick Urban [01:06:03]:
He was talking about that specifically. He, he was mentioning even the vessel that water is stored in, if you put it in a box, then the, the vortices and everything like those cause issues and they cause the water to develop algae and to as he called it, decay faster.

Ian Clark [01:06:22]:
Right? Yeah. The flow of energy is everything. So the egg has that. And you know, even though it costs quite a bit to make them, the company that I bought them from, I bought those like 16 years ago and I only use them periodically. And then I had like, I had four of them and then finally I had one complete set left and all the other pieces got kind of scattered around. And that was the one that I just pulled out recently and set it up perfectly. And we use it here all the time and it’ll be there as a permanent fixture. And it was like, yeah, okay, you think.

Ian Clark [01:06:59]:
It’s not much, but it really does make a difference. And it’s just something that you people can use. I don’t even know if the company makes it anymore. It’s made out of Europe. I’d have to look it up.

Nick Urban [01:07:09]:
One other substance I want to talk to you about because that has gotten A lot of attention as of late. But you’ve been talking about it for a while. That is black seed oil, or black cumin oil, I think it’s also called. What made you fascinated by it?

Ian Clark [01:07:24]:
Well, I first started hearing about it in 2009. That was when I first heard of it. I tried it didn’t like the taste of was way ahead of its time. There was almost no one doing it at all at that point. And. And then so it sort of lagged. And then in 2013 we got into really high technology oil pressing. This originated out of Germany originally.

Ian Clark [01:07:50]:
And then since then we’ve improved it a lot. But in 2013 I was also told, hey, there’s a thing called black human seeds. And when you press them, it’s like a whole body tonic on the inside of the body and on the outside it works with skin and hair. It’s remarkable for just overall health inside and out. And we should, we should press it. And so with this new technology, we found out we could press the highest quality without damaging the oil. So we were one of the pioneers that came up with it at that time and. But it had to be certified organic, which is more challenging to find.

Ian Clark [01:08:28]:
And we were just, you know, slowly started introducing it more and more. We got it out in the market and we started getting a ton of really good feedback on it. So we were like, that’s what, 12 years ago? So we’ve been doing this for 12 years. We produced very significant amounts of it and put it, we put it in mirron glass to get it out to the market so that it’s even energized, more stabilized with ultraviolet. Glass is called. You look it up as M I R O N. Miron. It’s a company out of Europe.

Ian Clark [01:08:58]:
It’s the only company in the world that makes this glass. It’s a little more expensive to purchase, but it’s worth doing that because of the high quality oil. So when we press it, we don’t allow any kind of aberrations from the time that is harvested to have us harvested a package to pressed to stored to packaged. So we make sure that everything is at the highest quality. And then people notice quite a difference in taste, texture, smell, results. But black cumin seed oil supports really high quality gut health. Very good for dental. You only just swish it for about a minute when you take it.

Ian Clark [01:09:35]:
That helps to keep your dental situation super clean. Goes into your gut, supports really good digestion. A lot of people gave feedback that they were getting rid of all kinds of different Symptomatic things that I don’t necessarily list because it’ll make a claim. But then when it goes through there, it becomes a whole body tonic. So it helps to keep the organs clean, supports the liver health, pancreas, very much supports the pancreas to keep the blood sugar, you know, in. In a supported way. So it promotes and supports good blood sugar health. And then it, it works with your kidneys, works with the lungs, and of course the heart, the brain, because it’s going in and it’s unplugging the body from a lot of the things that people get plugged up with because of packaged foods and adulterated seed oils.

Ian Clark [01:10:25]:
I don’t touch adulterated seed oils because they’re very inflammatory to the body and they plug the body up. These are therapeutic, unadulterated seed oils that are very, very pro life. Right. Pro health. And so you only need a small amount of it, very concentrated, and you get used to the taste because when you first taste it, it’s a bit spicy and it’s a little annoying because it’ll clean up the back of your throat. But within a couple of weeks, it’s like, that’s good. And then people start to enjoy it and crave it. So, yeah.

Ian Clark [01:10:57]:
Black cumin seed oil, commonly known as black seed, is now actually trending more and more, and in the health category, people are finding about how effective it is.

Nick Urban [01:11:07]:
I saw a big surge in searching for it and popularity back in, I want to say, around 2022. And I won’t make any health or medical claims here either, but there’s probably a reason that was the time. I’m also not one to make or to reduce medicinal substances down to one active ingredient, because I recognize the. These elixirs have all kinds of bioactives in them that we don’t even fully comprehend yet. Is there one particular ingredient, like, I think thymoquinone or something that’s like, considered to be the main driver of black seed oil?

Ian Clark [01:11:44]:
That’s right. Everybody likes to focus on that and, you know, make their claim. We have the most of this and that. And yes, thymoquinone is a very important part of the black human, but there are multiple other areas and like you said, the synergistic things that are in there, you know, chemically, because really everything has, at the end of the day, a chemical breakdown. But these are natural organic compounds that have a chemical structure to them and they work in synergy. And there’s all these emollients and solvents that are in There because, you know, you could get a sticker on something that you want to remove the label from, and you can use these oils, put it on there, and it dissolves the glue because it’s a solvent. So that’s where it goes in and really unplugs the body from all the things that do plug people up over time. So.

Ian Clark [01:12:33]:
Yeah, but yeah, the black cumin seed oil, that’s kind of like the, the, the. The queen of oils out there because it has all the, you know, Cleopatra’s secret.

Nick Urban [01:12:43]:
I was gonna say you didn’t even mention the historical usage of if. Of black seed oil.

Ian Clark [01:12:47]:
Yeah, it’s like the. From Middle east makes the claim that cures everything except for death. And I, I would joke around and say, well, it cures death as well, but it doesn’t really cure anything because you’re. Even the word cure is not a good term because your body will heal itself. So it promotes and supports multiple health improvements in it within your body. But the only way you know is by using it. And you just have to apply it and watch for yourself what it’s going to do. And it’s not.

Ian Clark [01:13:18]:
You don’t have to have a special unique background or genetics for it to work. Is one of those functional, foundational things that works across the board for everyone who consumes it.

Nick Urban [01:13:27]:
If you don’t have any nagging health concerns, are there any things in particular you expect to notice? Like if, for example, you have a strong reaction to the taste the first time you try it, does that mean that it’s more or less effective? Would you expect to feel it more in your throat? Like, what would. What’s the timeline for someone who’s new to it?

Ian Clark [01:13:46]:
Well, most people notice it in the back of the throat. It just kind of burns a little bit in the back of the throat. That’s what I didn’t like. I was like, oh, man. Is it. Is this oil okay? Yeah, it’s perfectly fine. Just keep doing it because if it burns, it might be rancid. But I knew it wasn’t rancid because we test our stuff and there’s zero rancidity.

Ian Clark [01:14:05]:
So when I first started taking, it was told, oh, no, just take it. It might take a little while and then that’ll go away. And sure enough, it was me. It was about two weeks, but I’d often had a lot of tonsil and throat issues in my life up to that point. And from then on, there was no more issues. And it really did clean up because that’s quite Fleshy back there with different pockets, especially around the tonsils. And so it took about two weeks and then that was no more burning but it literally kind of burnt a little bit. But that’s because of the spice factor.

Ian Clark [01:14:36]:
So yeah, there’s, there’s a, an acclimation in adapting to the taste, just an acquired taste.

Nick Urban [01:14:43]:
Is there a protocol of like use? You mentioned two weeks. I’m guessing that’s daily usage. And then after say you get through that period, would you back down like every other day? Is this going to interfere with say like the hormetic process of exercise or anything?

Ian Clark [01:14:57]:
No, it only complements everything really. It’s just one teaspoon a day and it’s just ongoing. And it’s only after like you have to have a meal, pick any meal you want, just 1 teaspoon switch for a minute, you put in the back of your throat for a bit and gargle it if you want, wash it down with a tiny bit of water and that’s it. And so that’s the maintenance. If a person’s quite ill, they will do that three times a day for like 90 days and that’s it. Then they can drop down to once. But you know, sometimes people are just dealing with a lot of congestion, a lot of toxicity or a lot of microbial overload. This is definitely going to support the body’s ability to get rid of parasites.

Ian Clark [01:15:38]:
It’s not just anti parasitic bringing the systems up to the parasites aren’t happy to live in anymore and then they leave. They don’t just die. When you go and start killing parasites, you can get pretty sick. You just want the parasites to leave by creating an environment that they don’t need to thrive in anymore and they’re not happy. And the reason parasites show up is because there’s stuff in your system that needs to be gotten rid of. And so they’re chewing it up and crapping in your system and that’ll make you sick if you get overwhelmed. You just want to create an environment where those microbial things leave.

Nick Urban [01:16:11]:
You mentioned being concerned about other seed oils. And one of the big reasons is because they go rancid and you drink them. A lot of oxidative stress results. Have you guys done stability testing on your oils to make sure they don’t like two weeks later after you, you buy them go rancid.

Ian Clark [01:16:29]:
We do major stability tests not only in house but also third party. We it’s essential to know like when you’re pressing them, if you press them incorrectly, if you have Heat, grinding, shearing, friction that opens up the molecules of the seed oil. That’s why you can see immediate difference in the color, the texture, the taste, and the overall shelf stability. And like, how long is that going to last without going rancid? Because heat oils will eventually go rancid, but it takes years in the circumstance where we have. It takes days or hours in other circumstances. If it’s sheared and the molecular cells are broken, then the oxidation can come in and cause the rancidity. So these are lipid peroxide tests. We have to test everything thoroughly, but not only in house, because we have our whole lab in house to test.

Ian Clark [01:17:23]:
You can’t rely on that because that’s us testing. It’s like the fox watching the hen house. So we have to have third party testing all the time on every product that we have to ensure that a third party is validating what we know is true. And then if there isn’t a test that passes, we have to know then we’d have to make a correction. And over the years we’ve had to make some corrections because sometimes the quality is not there in the raw material, and so that has to be sent back. So you’re checking every step of the way. One of the most important people in our business, his name is Olade, and he does total QA, quality assurance, quality control, and he’s at the helm of that. He’s been there for many years.

Ian Clark [01:18:05]:
And so we get checked by government authorities that come in and do audits. You know, in Canada it’s Health. Canada in the United States is fda. And so they have to come in and you have to open everything up to them and they check everything. They’re there for like three or four days and even longer if required. But we get very high scores. The last FDA check we had for the auto was 97%. And we want to have, you know, it’s close to 100.

Ian Clark [01:18:29]:
You always have to find some little thing in the building that wasn’t right or there’s some pale sitting there that didn’t have the right marking on it or something. But 97% score is very, very high. We have 100% on all the products. As far as the stability and the validity of the products are, we are what we say they are.

Nick Urban [01:18:47]:
And this might seem like a little nitpicky detail, but I have ordered bulk black cumin seed oil. My first purchase ever. It arrived, I tried it and I’m like, oh, this has like a really unpleasant strong taste. And I didn’t Know if it was good oil or it was the way it was supposed to taste. And it turns out it was after I got yours and tried it alongside, they both tasted strongly. Yours had like a more natural taste to it. The other one had more like synthetic chemically taste. And I’m glad that I tried that because oils can be either extremely therapeutic and healing or they can be very destructive and damaging depending on the quality and the process going on behind the scenes.

Ian Clark [01:19:31]:
Yeah. So there’s many cofactors that are attributed. So it’s like anything. You could have 15 steps and if you blow one of the steps you can wreck the whole thing. So it’s just a matter of that’s the quality assurance, quality control side of it. Just to make sure. Because what I want for me, I should want for you. And we demand the highest quality and therefore we have to produce the highest quality.

Ian Clark [01:19:52]:
And I’m not going to sit around and wait for a government agency to tell me how high to jump. I want to jump higher than they’re actually asking based upon the principle of doing the right thing because it, it actually is easier long term to do the right thing up front because then you’re not trying to catch up on something that you missed. And we just learned that. And it actually costs less to make something higher quality than more when you do it right. It’s just, it’s an interesting paradox.

Nick Urban [01:20:22]:
Well, Ian, we’ve been going for a while. We’ll start to wind this one down. If people want to connect with you personally or to try activation products, how do they go about that?

Ian Clark [01:20:30]:
Well, the, you know, you can find us through, you know, any links that you share in your show notes. But I’m. We have activationproducts.com as the main website and we recommend definitely links to make sure you get the best possible pricing on Instagram. You know, it’s Ian Clark activated. We have a lot of free educational material there. You know, we’re on Tick Tock. Ian activated. We have a little bit of postings on on X which is formerly Twitter.

Ian Clark [01:20:59]:
I don’t know why they changed it to xx is like crossed out. Too bad. Anyway, yeah, definitely be found on social media platforms.

Nick Urban [01:21:11]:
Perfect. And your team was generous enough to set up a code for my audience. If they use Urban, that should save them 15% on their order. So thank you for that. Before we wind this one all the way down, do you have any parting wisdom, any final thoughts you’d like to share with listeners?

Ian Clark [01:21:30]:
Yeah, the main thing that I like to share with Everyone is what you say about yourself is going to really dictate what shows up. And it’s not like being delusional or being in denial. You may have different health issues that you’re dealing with, you know, depending on how old you’ve got or how much, you know, things have happened. But the reality is the older you get, the better you should become because you’re becoming more knowledgeable. And so I like to say I am perfectly healthy and make that as a statement of claim, not a goal per se. I used to say, well, that’s a good goal, but if you set a goal, that’s in the future. But if you make a statement of claim, that means right now, now you might have symptoms that are not saying that you’re perfectly healthy, but your body is going to be going, begin to go in that direction. You’re going to get the support you need.

Ian Clark [01:22:23]:
The people are going to show up in your life. The different tools, the different elements, the different nutrients, the different protocols, the different modalities will continuously show up to manifest perfect health. Because anything less than that, why would you do that? You, if you can claim perfect health, claim it. And then you’re encouraged, you’re encouraging yourself. You’re building courage and you’re building joy. You’re getting more stamina, you’re actually getting healthier in every single category of your life, every single second of every day, instead of less healthy as you get older.

Nick Urban [01:22:57]:
And once you start going down deeper along that path, then the things that seem like they don’t work, like figuring out what your intuition wants you to consume, where as before, it’s polluted by like the toxic, the toxins within your body, you’re able to actually listen to those messages and eliminate some of the confusion that goes along because you’re getting more clear signals from your biology about what works and what doesn’t.

Ian Clark [01:23:22]:
Right. And your body will listen to what you say.

Nick Urban [01:23:25]:
Yeah.

Ian Clark [01:23:25]:
And if the doctor says you have some horrible disease and then you say that about yourself, your body listens and agrees.

Nick Urban [01:23:32]:
Yeah.

Ian Clark [01:23:32]:
So anything that’s projected upon you that is not progressing you forward, don’t accept and just always say things that are going to be propelling you forward in a positive manner.

Nick Urban [01:23:44]:
Well, thank you so much for joining me today. It’s been a blast chatting with you and exploring your journey and what you’ve helped bring into the world.

Ian Clark [01:23:51]:
Yeah. Well, thank you, Nick. It’s been a pleasure and we look forward to our future conversations. Me too.

Nick Urban [01:23:55]:
Thanks for tuning in to high performance longevity. If you got value Today, the best way to support the show is to leave a review or share it with someone who’s ready to upgrade their healthspan. You can find all the episodes, show notes and resources [email protected] until next time, stay. Stay energized, stay bioharmonized, and be an outlier.

Connect with Ian Clark @ Activation Products

This Podcast Is Brought to You By

Nick Urban is a Biohacker, Data Scientist, Athlete, Founder of Outliyr, and the Host of the High Performance Longevity Podcast. He is a Certified CHEK Practitioner, a Personal Trainer, and a Performance Health Coach. Nick is driven by curiosity which has led him to study ancient medical systems (Ayurveda, Traditional Chinese Medicine, Hermetic Principles, German New Medicine, etc), and modern science.

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Episode Tags: Biohacking, Cellular Health, Cellular Regeneration, Detox, Health Optimization, Longevity

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